Pixieset charges 15% commission on free-tier sales and has no contracts or invoicing. 12img charges 0-3% and includes the full business workflow.
Pixieset is a popular gallery delivery and portfolio website platform for photographers. It focuses on beautiful gallery presentation and client downloads, with an added website builder. However, it lacks contracts, invoicing, client portals, and workflow automation — meaning photographers still need 2-3 other tools to run their business.
12img wins 12 of 25 feature categories
| Feature | 12img | Pixieset |
|---|---|---|
| Pricing | Free – $54/mo | Free $0 (3GB, 15% commission) | Basic $8/mo (10GB) | Plus $16/mo (100GB) | Pro $24/mo (1TB) | Ultimate $40/mo (Unlimited) | Suites: $28 - $55/mo |
| Client Gallery Delivery | ||
| Contracts + E-Sign | ||
| Invoicing + Payments | ||
| Client Portal | ||
| Cross-Provider Client Login | ||
| Automated Workflows | ||
| Video Delivery | 30min–5hr by plan | |
| Website Builder | Coming soon | |
| Client CRM | ||
| Print Store / Storefront | 15% on free, else free | |
| Mobile Gallery App | ||
| Digital Product Sales | ||
| Vendor Network / Directory | ||
| Custom Domain | Paid plans | |
| Watermark + Image Protection | ||
| Email Campaigns | ||
| Built-in Analytics | Basic | |
| Client Intake Forms | ||
| Form → Contract Auto-fill | ||
| Lead → Contract → Invoice Pipeline | ||
| AI Image Generation | Nano Banana Pro 2 | |
| AI Video Generation | Veo 3 | |
| AI Writing / SEO | ||
| Smart Image Search | Planned | |
| Data Export / Migration | Not verified |
The most common reasons photographers make the move.
Pixieset requires separate tools for contracts, invoicing, and client management — 12img includes all of these in one platform.
Pixieset's free plan charges 15% commission on every sale. 12img's Studio plan has 0% commission.
No built-in workflow automation. Every follow-up email, timeline reminder, and delivery notification is manual in Pixieset.
12img includes a vendor directory and community features that help photographers get discovered — Pixieset is a closed ecosystem.
Yes. 12img includes everything Pixieset offers (gallery delivery, client downloads, mobile app) plus contracts, invoicing, client portals, automated workflows, and video delivery — all in one platform. Photographers who switch typically eliminate 2-3 separate tools from their stack.
Yes. You can upload your existing photos to 12img and share new gallery links with your clients. The process is straightforward — most photographers complete their migration within an afternoon.
Pixieset ranges from free (3 galleries) to $38/mo. 12img ranges from free to $54/mo — but includes contracts, invoicing, CRM, and automation that would cost $30-60/mo extra with Pixieset. The total cost of running your business is lower with 12img.
12img provides a customizable photographer profile and storefront that serves as your public-facing portfolio. A full website builder with custom templates is on the roadmap. In the meantime, 12img handles everything else Pixieset cannot: contracts, invoicing, client management, and workflow automation.
Contracts with e-signatures, invoicing with Stripe payments, client portals with milestone tracking, automated email workflows, video delivery, a vendor directory for client discovery, and a digital storefront for selling presets and LUTs.
Galleries, contracts, invoicing, and CRM — one platform, one login, one monthly bill.
12img vs ShootProof
Gallery delivery + print sales
12img vs Pic-Time
AI-powered gallery delivery
12img vs CloudSpot
Gallery delivery + studio management
12img vs HoneyBook
CRM + invoicing for creatives
12img vs Zenfolio
Portfolio + gallery hosting (legacy)
12img vs SmugMug
Portfolio hosting + print sales
12img vs Dubsado
CRM + workflow automation for creatives
Every system you need to run your business — from intake to delivery. One page. No fluff. Built from the workflows inside 12img.
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